Have a clear idea about the message you want in order to create an effective design. Think about what you are trying to tell the audience and be sure you know what message and purpose for each picture or poster is. You want the audience to walk away thinking about what they just saw and hopefully talking about it with other people!
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When it comes to text on your posters, the font matters, especially when it comes to the message your campaign is sharing with the audience. Take your time to research fonts online and choose one that is clear and easy to read. Having a font that makes your design stand out might be the difference between people staying and listening to your presentation or moving on to the next one.
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Choosing the contents for your visual aides will be one of the first parts of the design process. You might use graphics, photos or both to create a mood that reflects your topic. Graphics usually create a fun and modern poster, while photographs can provide a direct message to your audience. Use the links above to find ideas and figure out what you like and dislike.
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